- the fact or process of being set free from legal, social, or political restrictions; liberation.
Whites are under social and politico-economic restrictions by the fact that we can lose our livelihood as a result of Google results. Liberals gloat over this fact:
Terry was more low-key, well aware of why his question was blowing up the Internet, annoyed nonetheless. "My family is from Virginia, and I'm proud of my Southern heritage," he said. A friend mentioned that she'd liked "Django Unchained," and Terry rolled his eyes -- he'[d] never see that. "It justifies the murders of white people because they're being committed by a freed slave. I wouldn't want to see a movie where a bunch of black people were murdered by a white guy. I'm not a big Tarantino fan." His point: Pop culture was validating the fictional slaughter of whites, because they were southerners.
I wondered what would happen to these guys. In another era, they would have had their moment, some reporters would have written about it, and it would have faded into their pasts. But they were on video and in SEO-optimized articles. What would a white student union founder say to his next job interviewer?
The fact that we can find out about people on Google is not the big problem; the fact that taking our own side is so scandalous as to make one unemployable is the problem.
This is why I chose the term Emancipation.
Americans know Emancipation in reference to Black slaves in the plantation South. But there is another Emancipation that is more relevant to us, because it is analogous, and it is a primary cause of our current problems. That is the Jewish Emancipation that occurred in Europe between 1800-1850.
The Jewish Emancipation was probably a necessary historical happening, but so is White Emancipation. We are in a dialectical relationship with Jews—sometimes they get over on us, sometimes we get over on them. The Jew-Gentile conflict must be treated as a game that goes on for millennia, rather than a feature film with a car chase, a gunfight, a setback, another car chase, maybe a betrayal, a final gunfight, and then the satisfying and thorough and final resolution that makes everything all better, and the credits roll.
We must train up our children in how to resist Jewish power and influence. This can be done systematically. You can set up your life in ways that empower you and disempower them. Specifically, avoiding debt or borrowing within the Guild, and raising children properly.
1. Avoid borrowing money from (((THEM))). We must pay for housing and cars with full cash payment on sale, or lend each other money and capture that interest for ourselves, keeping the money circulating in our local community. A house purchased for $150,000 on a 30 year mortgage loan is around $800.00 a month—which over 360 months is $288,000! That’s about $4,600.00 per year, or $383.00 a month, in interest that you are paying on that money. As for cars, they are simply a rip off. They lose value immediately, and they fall apart after 10 years. You don’t “own” a car. You can own gold, or an antique rifle, or a grandfather clock, that is passed down from generation to generation. You are just pretty much renting the use of a car until it falls apart. Which is why we need to try to organize car sharing and ride sharing as much as possible, to divide the cost of a single car among at least 3 or 4 adults, and the more the better. With 14 seat vans we could be dividing the cost of a vehicle between 3 or 4 families. This is basic economic literacy, applied to our lives. If Americans were economically literate, no one would deliver pizza or newspapers. These are literally scam jobs that take advantage of the fact that proles don’t take into account the wear and tear on their cars. If they did, they would find that they were making at best a dollar or two an hour, or even losing money when they get hit with multi-thousand-dollar car repairs.
Our Guild of Merchants must teach economic literacy to people, and not just teach it, but help them live economic literacy. Those who are more economically literate and thrifty can advance to become landlords and can sell owner-financed housing and owner-financed cars. The Guild of Merchants will encourage more people to become merchants, because there is a great need for more small-scale merchants and landlords in the USA. We need to seize and hold every possible niche that we can, before some larger corporation or latest group of immigrants takes over literally every aspect of our lives and leaves us with no jobs and no opportunity to own income-earning assets and businesses. This is how we defend our country from the bankers and the invaders—master the niches of American small businesses, train our own people to run these businesses and cooperate with each other and trade with each other, and pass the businesses on to our children and grandchildren.
The landlord niche can be used to do a lot of good. One should try to acquire multi-family housing near industrial parks and/or shopping centers, so the workers can avoid car ownership and walk to work. Also, the best places to get multifamily housing, if it can be found at a reasonable price, are walkable SWPLy areas like Portland, OR, Eugene, OR, Northampton, MA and other such places. Basically areas with a Starbucks, or better yet a hip independent coffee shop, a bicycle shop, a yoga studio, a pottery studio, a Trader Joe's—you get the idea. It’s hard to find a good deal on a property, but you can find an estate sale or something run-down or a foreclosure. Ideally, we get a whole neighborhood of such housing, and that housing never goes up for sale. We only buy and sell it within the Guild. Kind of like our own little Chinatown.
2. Raise children with only normal stimuli, and avoid as much in the way of supernormal stimuli as possible. In other words, don’t let Hollywood and Madison Avenue advertising hijack your kids! Don’t invite the devil of TV and junk food into your house!
A supernormal stimulus or superstimulus is an exaggerated version of a stimulus to which there is an existing response tendency, or any stimulus that elicits a response more strongly than the stimulus for which it evolved.
For example, when it comes to eggs, a bird can be made to prefer the artificial versions to their own, and humans can be similarly exploited by junk food. The idea is that the elicited behaviours evolved for the "normal" stimuli of the ancestor's natural environment, but the behaviours are now hijacked by the supernormal stimulus.
Children who grow up free or mostly free of supernormal stimuli have greater creativity and intellectual curiousity. The famous Waldorf Schools get that right, though they are too hippy-dippy. We need to make a fashy version of the Waldorf Schools for our kids.
There’s a thing about TV and junk food—they are an acquired taste. Children who grow up without them don’t find them appetizing when they reach adulthood. If Hollywood and Madison Avenue haven’t made your kid a consumerist zombie by 8 years old, it’s too late. The real world is much more interesting than TV, and real food is much more appetizing than Cheese Doodles and Pepsi.
There are a lot of parents who have already revolted against TV and junk food, because they were supernormally stimulated as children and realize this is the wrong thing to do to a child. I talk to them all the time. My own stepsister is one such parent, and I raised my daughter with very limited access to TV. My wife would let her watch Barney videos, but we had no cable, and therefore no cartoons. And of course, my wife being from the Old Country, my daughter only ate home cooking through her childhood. Naturally she did know about junk food and want access to it, but it was “an occasional treat” and not something that was stocked in the cabinets. My wife would get expensive European chocolates and share them with her, but never anything like Doritos or soda pop. As a result, when my daughter went into kindergarten she was intellectually curious and they thought she was a genius and advanced her immediately to first grade. My daughter is smart but not a prodigy. The public school teachers probably rarely or never encountered children who weren’t zoned out from TV, and the one non-supernormally-stimulated child who was actually curious and interested in learning was taken for a genius.
Even if your IQ is only a little above average, the effect of restriction to normal stimuli, as happens with homeschoolers, vastly improves academic achievement.
2007 is definitely the year of the homeschooler. Homeschoolers walked away that year with top honors in four major academic competitions: The National Geographic Bee, the Scripps National Spelling Bee, the Intel International Science & Engineering Fair, and the first GSN National Vocabulary Championship.
Succession has always been a problem in human society. Even the Rothschilds have problems with succession. One of them hanged himself in the '80s, and another overdosed in Manhattan in the '90s. A female Rothschild left her husband and kids to run off with an American Black rapper:
Rich people are notorious for neglecting their children. The chance to party and travel with the jet set is apparently TOO TEMPTING for them. They leave their kids to the professionals, and this messes with the kids' heads, bad. Hence the problem of succession is because rich people, who have every opportunity to do awesome high investment parenting, would rather smoke cigarettes outside the club with da black rapper.
Middle class, bougie people tend to be more self-disciplined and familial, even if they could go party all the time. High-investment parenting of normally stimulated children is a joy. Children who are overdosed on television are terribly annoying, because they retell you all about a TV show they watched. Children who actually do three-dimensional things, and tell you about a fish they caught out of a river, and what kind of fish it was, and what kind of bait or lure he used, are more interesting. Or perhaps they can play the piano, or demonstrate some kung fu moves, or just hold a conversation about the real world. When my daughter was 8 years old she was able to carry on long conversations with my mother and her elderly friends about real-life issues and politics and culture. The adults were always amazed, because most of their experiences were with children zonked out on TV and video games, and could barely say hello and goodbye in between playing their video games or thinking about their video games.
Conversely, I’ve often been in a situation where I tried to talk to a mom of a young child about “breaking” the television and letting her kid play with toys on the floor rather than watch TV. The moms invariably say that “the kid will drive me nuts if I don’t put him in front of the TV.” Well, that’s a self-fulfilling prophecy. His watching TV is why you find his behavior irritating. If he learned to play with toys and access his imagination and wander around the house and climb the furniture and find the dust in the window trim and pull the cat’s tail, and go outside and climb a tree and collect rocks and hunt bugs, the kid will be a lot less irritating and more intelligent and have a more successful life. If you zonk your kid out with TV when he’s 5 years old, when he’s 25 years old and 35 years old he’s still going to be sitting on your couch, watching your TV. A kid that does real three-dimensional things because no supernormal stimulus of TV is available is going to find the real world interesting, and get jobs, and seek to advance his career, and start a family.
If we do Succession well, and enough of us do it, our kids will inherit the planet. The most important political idea of the 21st century is Idiocracy. The movie Idiocracy was about a man with average intelligence finding himself in a future world of morons, and he ends up becoming the President of the United States because he figures out that to grow corn you need water and not Brawndo. But Idiocracy is not 500 years in the future. It’s now. Our homeschooled kids can take over the country. In fact, this may already be a fait accompli in that homeschooled kids from right-wing Christian fundamentalist families will dominate business and politics in the future. Homeschooling and Christian fundamentalism are almost synonymous; we want pro-White families to be known for being homeschoolers and small-business merchants and landlords.
White Emancipation and Its Jewish Precedent
In 1800, Jews had legal restrictions on their commercial activities so that they would not put Christian businessmen out of business. It was a government protection and perhaps early form of affirmative action to advantage Christian businessmen over the sharper Jewish businessmen, and there was no shame in it. But Jews obviously did not like it, and the Rothschild family broke all European restrictions on Jewish business in the period between 1800 and 1850, and in 1848 Lionel Rothschild became a Peer in the House of Lords without having to say, “Upon the oath of a good Christian.” Lionel’s “breakthrough” in doing this can be viewed as the beginning of the end of Merrye Olde England.
In 2015, Whites are prohibited from criticizing leftism, lest we lose our livelihood. Our free speech and political freedom are preëmptively curtailed out of fear that we will organize a Fourth Reich and attempt another Holocaust. This is analogous to medieval restrictions on Jewish business for fear that if Jews were emancipated, they would take over business and banking. Of course that didn’t happen – it was a purely irrational fear, as Jews themselves would agree. Similarly, the idea that emancipated Whites would become Nazis instead of Jeffersonian Democrats is perfectly ridiculous as well. But Jews have curtailed our political freedom based on this paranoia. Earl Raab, a professor at the Center for Jewish Studies at Brandeis University, wrote the following:
The Census Bureau has just reported that about half of the American population will soon be non‑white or non‑ European. And they will all be American citizens. We have tipped beyond the point where a Nazi‑Aryan party will be able to prevail in this country. We have been nourishing the American climate of opposition to bigotry for about half a century. That climate has not yet been perfected, but the heterogeneous nature of our population tends to make it irreversible — and makes our constitutional constraints against bigotry more practical than ever. (Earl Raab, Jewish Bulletin, February 19, p. 23)
We have to get ourselves out from under this severe curtailment of our political freedom. Why has life in the USA become so dystopian? Because conservative Gentile White men are not permitted any real influence or power in the country. Really obvious things—like not incentivizing bastardy by giving welfare to single moms—haven't even been debated in 50 years because that's a conservative White man's idea, and entertaining such ideas can lead right to the gas chambers. We have to suffer an incredible amount of stupid policies all because of Jewish paranoia about fanciful future Holocausts if Pat Buchanan or someone like him becomes president.
Modern people are trained to think in the time frame of a feature film, or perhaps a several-season TV series like Downton Abbey or The Walking Dead. At least the latter don’t have neat and tidy endings. We get impatient when there is a high ratio of drudge to gratification, because television programmed our minds instead of our parents training us in their trade. This is the first reason why we generally don’t become merchants, and our impatience is the first thing we must overcome in order to make some progress for our Cause.
Immigrants take over American sectors of business like dry cleaning or convenience stores or taxis because Americans were mind-programmed to believe that a military commando is a real man, but a shopkeeper or a merchant is a lame, pudgy, boring, low-sexual-market-value beta male. This, just when the real conflicts are about money, not hot lead and cold steel.
When a nationalist gets doxxed, who can help him more, a Navy Seal or a gas station owner? Who is in a better position to offer some resistance to Le Happy Merchant, an MMA fighter or a real estate investor who provides owner-financed housing that cuts out Le Happy Merchant’s interest skim? If we pooled our resources to do owner-financed housing, we could do tremendous damage to the mortgage interest niche that the (((Eskimos))) take for granted. We are in a position to attack the Happy Merchants from directions that they do not expect at all, and by the way are perfectly legal and totally non-violent.
If you read no further, just imagine this—cutting deeply, deeply into the housing loan industry. If you buy a house for $150,000 for a 30-year loan, you will pay $150,000 in interest over the course of that loan, or $5,000 a year. To whom? To (((You Know Whom))). Times millions of houses. That’s the soft belly of Le Happy Merchant, and coöperative, coördinated real estate investing is a shiv directly at that belly. This is why I propose forming a Guild of Merchants, and that we should direct all our activist energy into getting successful small businesses up and running, and also to own residential real estate, preferably apartment houses and duplexes rather than single family homes. We must fight the war that is, not the war that we imagine is heroic, reminds us of the movies, and gets over quickly.
White Emancipation would mean we could openly talk about and criticize anti-White policies and propaganda. White college students would be demanding to see the breakdown of financial aid granted to students by race and country of origin. We would likely find that Blacks go for free, international students pay about 20% of “Retail Tuition” and White American students pay the “full tuition” which is exorbitant precisely because they are giving financial favors to international students and Black students:
Foremost, the school, through its generous financial aid policy, allows poor students like myself — who are disproportionately disenfranchised minorities — to attend and live on campus all four years essentially free of charge.
This policy not only made it possible for me to attend college and relieve some of the financial woes of my family, but by being a graduate of this esteemed institution I have received amazing present and future opportunities. It allowed me the opportunity to become a leader by captaining the wrestling team.
And, continuing in its typical fashion, the university even gave me a full scholarship to get my MBA.
White students should be allowed to raise hell over this. We should be doing a White equivalent of the “Black Lives Matter” agitation over the racial tuition rip-off of White families and White college students. And for our efforts, we should not end up “unemployable Google felons,” like Matt Heimbach and Scott Terry. The problem is not that they can “Google” us and find out the “dirt,” the problem is that what we do is considered “dirt” at all. Every group is allowed to practice racial interest activism EXCEPT Whites. And White people who figure this out always outraged. Our sense of fairness is violated, and our altruistic punishment is turned outward. Political freedom and freedom of conscience are supposed to be the most basic freedoms of this country, and they are uniquely denied to one group of people—us!
White Emancipation can be parsimoniously defined as simply restoring the full rights of the First Amendment to the Constitution to White people and conservatives. Something as simple as a Supreme Court decision could make White identity activism an explicitly Constitutionally protected activity, precisely because there has been so much recent and ongoing persecution and repression of White identity activists.
How can White Emancipation be accomplished? Quite simply: a critical mass of rich White people who want White Emancipation. The strategy will echo the strategies of Jewish Emancipation in Europe, carried out largely by the Rothschild family, from 1800 to 1850. In 1800, there were laws restricting Jewish commercial activity and protecting Christian businessmen. By 1850 all these laws were gone from Western Europe and Lionel Rothschild had become a Peer in the House of Lords without the requirement to say, “Upon the oath of a good Christian.”
White Emancipation is modeled on the strategies of Jewish Emancipation at the turn of the 19th century. If you want to read about this, I recommend The House of Rothschild, Volume I. Money’s Prophets, by Niall Ferguson, an Oxford dean and financial historian. Incidentally, Ferguson divorced his wife for Ayaan Hirsi Ali, the Somali anti-Muslim writer and activist.
Nathan Rothschild moved from his family home in Frankfurt, Germany to London, and used the fortune of the Elector of Hesse Kassel, who had secreted his gold and other wealth with Mayer Amschel Rothschild and fled Napoleon to Denmark. Nathan took the Kassel wealth to start doing fabric trade in London. Nathan sought out the British Finance Minister John Charles Herries and used him much as a CIA case officer would develop and use a government employee in a target country.
In a nutshell, Nathan Rothschild bribed Herries to favor Rothschild over Barings Bank for government war loans. Herries had to be subtle about it, and only give Rothschild a little more at a time, but over the course of a few years, Nathan Rothschild displaced the famous British bank Barings as the primary lender to the Crown. By 1830, Nathan’s fortune was 4 times that of Thomas Baring.
Nathan Rothschild was able to draw on the Jewish community all over Europe to provide capital for his government loans, because government loans were the best possible risk. Rothschild would borrow from other Jews for 3% and lend to the Crown at 4%. They made huge money on the volume. They also kept very poor, sloppy records and around 1819 almost had a Madoff. Had there been computers and people keeping better track of money, the Rothschilds may have gone the way of Bernie Madoff back in 1819. But they survived and started keeping better records.
The Rothschilds were not just bankers. They were an intelligence agency. They recruited government bureaucrats and aristocrats and kings and ministers to do their bidding. But what they did, and how they did it, was not at all rocket science.
In the intelligence world, they say the best intelligence is already open-source; you just have to know what you're looking for. The hardest thing is to find the intelligence that you don’t know you need. The best intelligence hides in plain sight. As Donald Rumsfeld said:
Reports that say that something hasn't happened are always interesting to me, because as we know, there are known knowns; there are things we know we know. We also know there are known unknowns; that is to say we know there are some things we do not know. But there are also unknown unknowns – the ones we don't know we don't know. And if one looks throughout the history of our country and other free countries, it is the latter category that tend to be the difficult ones.
Rumsfeld is often given credit for the phrase, but the idea of unknown unknowns was actually commonly used inside NASA from much earlier. Rumsfeld himself cites NASA administrator William Graham in his memoir. Kirk Borne, an astrophysicist who was employed as a data scientist at NASA Goddard Space Flight Center at the time, notes that he used the phrase "unknown unknowns" in a talk to personnel at the Homeland Security Transition Planning Office a few days prior to Rumsfeld's remarks, and speculates that the term may have percolated up to Rumsfeld and other high-ranking officials in the defense department.The terms "known unknowns" and "unknown unknowns" are current in project management circles. Known unknowns refers to "risks you are aware of, such as cancelled flights...." Unknown unknowns are risks that "come from situations that are so out of this world that they never occur to you. For example, prior to the invention of the personal computer, manufacturers of typewriters probably didn't foresee the risks to their business." Contemporary usage is largely consistent with the earliest known usages. For example, the term was used in evidence given to the British Columbia Royal Commission of Inquiry into Uranium Mining in 1979:
Site conditions always pose unknowns, or uncertainties, which may become known during construction or operation to the detriment of the facility and possibly lead to damage of the environment or endanger public health and safety. The risk posed by unknowns is somewhat dependent on the nature of the unknown relative to past experience. This has led me classify unknowns into one of the following two types: 1. known unknowns (expected or foreseeable conditions), which can be reasonably anticipated but not quantified based on past experience as exemplified by case histories (in Appendix A and 2). Unknown unknowns (unexpected or unforeseeable conditions), which pose a potentially greater risk simply because they cannot be anticipated based on past experience or investigation.
Known unknowns result from phenomena which are recognized, but poorly understood. On the other hand, unknown unknowns are phenomena which cannot be expected because there has been no prior experience or theoretical basis for expecting the phenomena.
The term also appeared in a 1982 New Yorker article on the aerospace industry, which cites the example of metal fatigue, the cause of crashes in de Havilland Comet airliners in the 1950s.
The goys taking a lesson from the rise of the House of Rothschild is an unknown unknown for Jews. They don’t believe in the Rothschilds as the great power of the world. The idea that fractional reserve central banking is the basis of Jewish power is an anti-Semitic canard, and therefore good Jews disbelieve it.
The strategy I want to pursue for White Emancipation is based on a business network of small businesses. In one city or county, our business network members own a motel, a gas station/convenience store, a liquor store, a hair/nail salon, a day care, a taxi/livery service, a coin-op laundromat/dry cleaner, a breakfast diner, a bar and grill, and we can bring in plumbers and contractors and use our economy of scale to keep the contractors honest and their work quality high. We should also seek to own as many multifamily residential housing units as possible, and house our employees in housing we own, so we collect rent from our employees.
There would be four levels of Guild membership: worker apprentices, technical expert journeymen, managers, and owners. So you don’t turn over a business to a ding-dong who hasn’t spent years proving his ability and character.
Guild members who would be managers or owners would master a certain business, such as running a gas station/convenience store, and learn how to know if a GS/CS would work in a given area. In other words, you become an expert in a certain industry; you learn as many “trade secrets” as possible. Then you can replicate your business by setting up another Guild member and making sure he does everything right with the business from day one. We get experts in every kind of small business, from dry cleaners/coin-op laundromats to nail/hair salons and so on. Then we can range out, and increase territory and membership, and in doing so, we get more rental property and collect more rent and so on.
Our banking will be, as I said before, “owner financing.” Part of the Guild is that we learn the character of the people that work for us, and work with us. So we reduce our risk in turning over a business or mortgaging a house or car to someone in the Guild. Owner financing is our attack on fractional reserve central banking.
We use our business network, what I would like to call “a Guild of Merchants,” to help each other dominate our market and increase profits, and help the employees/tenants in our network to live thriftier lives. We provide opportunities for shared transportation and car sharing, housing located close to the job (so no car required), help them eat better and cheaper so they won’t be a bunch of unhealthy fatties, perhaps encourage more wholesome family activities. A business network can exert a gentle but persistent influence on the community.
One of the main things we will do is “owner financing” for houses and cars. This way we cut out the banks' interest. If you buy a house for $150,000 you end up paying $300,000 for it, to (((You Know Whom))). Best that we capture that $150,000 interest rather than them. If we can scale up our “owner financing” we can cut into the mortgage and auto loan industry, and if we use our gentle but persistent influence to help people live thriftier lives, we reduce their debt and their purchasing of plastic pumpkins from Walmart.
From there, we organize homeschooling and expand it to rent church basements and have basically the “one-room schoolhouse” complete with tutors. We create bare-bones but extremely effective schooling that eschews credentialing but does use freely available materials, including exams. The children will do thousands of hours of geometry, algebra, calculus, and chemistry and physics experiments. One thing that chemistry requires is practicing measuring and conducting labs over and over again, so you can get it right for “lab” in college. Our children can also CLEP (pass a test, get college credits) college credits, and go to college only when they are already prepared to perform at a high level in math, science, and discourse. We encourage our children to be physicists, chemists, mathematicians, engineers and computer programmers. We would also have them doing soccer, gymnastics, dance, music, art, and train them in foreign languages with a “language nanny” who is an elderly female native speaker of the target language who sits with the children from infancy to about age 5 for a few hours a day, 5 days a week, and instills their language into them. You could easily homeschool kids who are able to speak Chinese, Spanish, and Russian like natives. The Rothschilds all spoke multiple langauges, too.
The Guild of Merchants will allow its owners to have stay-at-home wives who can raise the children full time. Being a small business owner does allow a lot of flexibility, so the father can spend a lot of time with his kids too and help train them up.
The biggest problem with rich men is the problem of succession. The kids aren’t usually morally ready to inherit great wealth. The movie Karakter by Mike Van Diem (see YouTube) is all about this problem.
The Guild of Merchants will fund and be part of a homeschooling organization that seeks to raise up its succession. It will be our own children, but only the ones who will have the moral fiber to handle it. If we can solve the problem of succession, we are way ahead of the Rothschilds and Barings, who had and have terrible problems with their children.
Reading the history of the Rothschilds as an instructional manual and case study for White Emancipation is one of those treasures of intelligence, where you actually figure out one of those “unknown unknowns” and discover the open-source intelligence that was hiding in plain sight. It was one of those things we needed but didn’t realize we needed until now.