MLK As Consumer Brand

Cool story, bro: a party planned in Flint, Michigan went viral last week, threatening the West’s narrative on the negro question.

Particularly damaging were the party’s fliers, depicting civil rights leader Martin Luther King Jr.’s face photoshopped on a BET actor.

Oh, and the party’s theme was “freedom 2 twerk.”  That’s pretty damned triggering, especially to us white folk who seem to be the only ones that recollect the words to and meaning behind MLK’s speeches.

Thank God almighty, $5 cover charge.
Thank God almighty, $10 cover charge.
*Cue white projection. *

Media outlets rushed to erect the barricades, with articles and social network mobilization, going so far as to seek Dr. Bernice King’s opinion on the matter:

Who wants to learn the lesson?
In response to the outcry, Flint’s Social Network Event Center elected to cancel the event, opting instead to host a free “MLK Awareness Event.”


*56 likes, 16 shares. * I’m certain this event was a massive loss compared to what ‘Freedom 2 Twerk’ would have brought in, even taking into account the property damage these events inevitably cause.

Not that this move wasn’t expected.  The customer is always right, though in today’s capitalism it’s not so easy to determine your actual customer:

“Please know that I stand proudly and supportive behind your decision and hope that profit never supersedes respect for these party promoters,” she said. “They can twerk if they choose to, but leave the deceased civil rights Nobel Peace Prize legacy to rest respectfully in peace.” – Stuff White People Like

We’ll get back to this shortly.

Social Network’s “transformation” from #twerk to #remembrance was enough to allay the Huffpo mob.  Of course.  That’s because few read this article and noticed the following line: *“King’s likeness and message have been misused to promote parties before…” *

Fewer still are those who then felt moved to google search “MLK party flyer.”

Apparently Huffpo readers don’t get very involved with the urban demographic to begin with (big surprise, there).  Were they to look beyond the comfortable confines of this singular offense, they would quickly discover that urban youth nationwide have long used the Civil Rights leader as an advertising brand for their hedonistic activities.

noworries movement 9th

To be fair, not all of the fliers include King’s face superimposed on a dazzling modern urbanite.  Neither is “twerking” explicitly mentioned, though we can all assume “da club” scene is not into ballroom or tap.

But this is beside the point, which is also why it was the entire point of the Huffpo article.  The actual issue here cannot be fixed with twitter shaming and feel-good stories.  That’s because the actual issue involves the society itself.

Flint’s event center did not bend out of respect to MLK,  the center ultimately bent to the will of the SWPL demographic: the Brahmin whites whose emotional involved is gauged by facebook likes.  These are the whites who ultimately control the purse strings through their paying-in of social programs that indirectly fund these twerk parties.  These are the whites who convince themselves that this economic and social situation is somehow a progression from the southern plantation.  These whites don’t like their pretty dream disturbed.

Fact is: Huffpo, the media, the bourgeoitarian mass and even Dr. Bernice King are not fighting against MLK’s image being smeared, but in his image being smeared in such a blatant manner.  You never go full retard.

This flyer, had it not been contained by cuntish writers with hyphenated last names, actually threatened to move the masses away from passive liberalism (read: conservatism) and towards actual progressivism (read: revolution). Recognizing that the result of Civil Rights have been twerk parties, organ grinder memes, and Uncle Tom’s Classroom would certainly drive decent men to throwing molotov cocktails.

Fortunately for the Synagogue, this issue has been disarmed and the narrative preserved.  The SWPL demo can now return to celebrating diversity and MLK’s legacy as it was meant to be celebrated: